Sportin Waves

We Offer The Complete Range Of Products From This Brand

BRAND DESCRIPTION

Sportin’ Waves is a styling brand under SoftSheen‑Carson that specialises in gel pomades designed for textured, wavy and coarse hair types. The line focuses on delivering moisture, natural sheen, and structured hold—ideal for wave patterns, short brushable hairstyles and defined styling.

PACKAGING

Sportin’ Waves products are offered in jars and tubs (commonly 3.5 oz / 99g) with bold and recognisable labels. Packaging highlights the product’s purpose—“Gel Pomade”, “Maximum Hold”, etc.—and emphasises ease of use, rinsability and clarity for both retail and salon use.

PRODUCT VARIETY

The range includes the main Gel Pomade in Regular and Maximum Hold formulas, each crafted for defined waves and smooth finishes. The product variants emphasise moisture retention, sheen and control without heavy buildup.

QUALITY COMMITMENT

Sportin’ Waves is committed to delivering strong, reliable styling performance while catering to textured hair needs. The formulas are designed to apply light, rinse out clean, and maintain hair health through regular brushing and styling routines.